Thank you for joining Walk & Roll to School Day 2024! We are thrilled to have you on board for this exciting event. This event toolkit was created to empower your school and community in orchestrating a joyous and triumphant Walk & Roll Event.

Below, we've provided an event toolkit to plan and execute a successful event, including step by step guides for event planning, engaging activities like bike buses and rodeos, customizable templates for promotions, essential bike safety tips, and more! Remember, Walk & Roll is not limited towalking and rolling; therefore we have included resources for pedestrian-centered events as well.

Register your School

After deciding to host a Walk & Roll to School Day event, schools are encouraged to register at the Walk Bike & Roll website to track participation in their region and show support for active, healthy, and safe transportation. Please ensure you obtain approval from school administration before registering your school.  

Plan your Event

Walk Bike & Roll to School offers a variety of resources to assist you in planning your event, including first-time tips, a getting started guide, and a safety guide to plan a safe route for students to travel to school. Some guides are designed for biking, while others are tailored for pedestrians. We encourage communities to tailor their events according to their specific needs and preferences. Whether you choose to focus on walking, biking, rolling (includes modes like wheelchair use, skateboarding, or scooter use) or all three, our resources provide adaptable ideas to suit your needs. 

Resources for event planning and finding volunteers:

How to Plan an Event in 7 Days - Checklist
How to Plan: Walk & Bike to School
Planning your Program in 4 easy steps
Volunteer Toolkit
Health and Sanitation protocols
Too Far to Walk or Bike

Seeking to involve the community? Consider reaching out to:

• Local Leaders
• Mayors
• Police Department
• PTA/PTOs

Spread the Word

To get volunteers and participants, schools have used many methods.  A few ideas include:

• Send letters and/or flyers to families and community members
• Post flyers at your school
• Encourage students to make signs and banners
• Host announcements in school newsletters and on the school intercom
• Notify teachers and PTA/PTO staff
• Use social media

Below are a few templates to get your school started:

Parent Outreach Letter
Parent Event Reminder Letters
Walk Bike & Roll Signs and Banners

Visit our Social Media Toolkit for detailed images, links, and resources to help promote your event online!

Active Transportation Resources

Discover valuable resources aimed at fostering a deeper understanding of active transportation and road safety, on the school campus or off. Explore informative guides, lesson plans, and initiatives designed to educate students, parents, and educators alike: 

NCTCOG Bicycle and Pedestrian Safety Resources
League of American Bicyclists: Learning Center
Look Out Texans
Bicycle and Pedestrian Curricula Guide
Active Transportation Alliance Teacher Resources
Personal Safety Benefits in Safe Routes to Schools Initiatives
NHTSA National Pedestrian Safety: Resource Guide
Bicycle and Pedestrian Safety: Tips for Motorists Brochure
Walking Safely: Tips for Pedestrian Safety
Keep Calm and Carry On to School: Improving Arrival and Dismissal for Walking and Biking
Tactical Urbanism and Safe Routes to School
Golden Sneakers Challenge
Start a Walking School Bus

Help us promote Walk & Roll to School Day this  year by posting the images below anywhere you can! They are conveniently formatted for Facebook, Instagram, and X (formerly known as Twitter). The goal of Walk & Roll to School Day is to empower and encourage your community to foster a culture of safety, healthy habits, strong community connections, and a cleaner environment. Thanks for helping us spread the word.

Social Media Best Practices

To encourage more engagement and to spread awareness even further, we encourage you to use our hashtag, tag us and local officials, and share our content to your profile.

Hashtags

• #WalkRollToSchoolDay
• #SafeRoutestoSchool
• #SafeRoutes
• #ActiveTravel
• #VisionZero
• #WalkSafety
• #WalkToSchool
• #NationalWalktoSchoolMonth

Tag
Tag your local officials and community partners across social media. Also, tag us by using @NCTCOGTrans-on-Instagram, Facebook, and X.

Re-share
Reshare posts from:
@NCTCOGTrans on Facebook
@NCTCOGTrans on X
@NCTCOGTrans on Instagram
@NCTCOGTrans on LinkedIn

Graphics
Feel free to use the graphics below to create social media posts.

Landscape: Good for Facebook or X.  (Click on an image for a downloadable version.)

Square: Good for an Instagram post and Facebook.

Sample Captions
Pair the above images with a caption below:

• Mark your calendars! Walk & Roll to School Day is on October 9! Walk & Roll to School Day is observed around the world, celebrating the benefits of bicycling, rolling, and walking, and spotlighting the importance of traffic safety. Learn more about it here: https://nctcog.org/walkbikeroll
• Did you know that walking to school helps reduce traffic and improves air quality? Read more about the benefits of Walk & Roll to School Day here: https://www.walkbiketoschool.org/learnmore/why-walkbike?
• Considering celebrating Walk & Roll to School Day tomorrow? Students who walk, bike or roll to school arrive more alert, focused, and ready to learn. Lear more about it here: https://nctcog.org/walkbikeroll
• Today is Walk & Roll to School Day! This annual celebration highlights the benefits of walking and bicycling, as well as the importance of traffic safety. Find more information about the event here: https://nctcog.org/walkbikeroll
• Did you know kids need at least 60 minutes of physical activity daily? Join us on Walk & Roll to School Day on October 9 and let's get moving! For details, visit https://nctcog.org/walkbikeroll
• Join us on October 9 for Walk & Roll to School Day! Did you know biking, walking, and rolling to school helps the environment by cutting carbon emissions? Find out more at https://nctcog.org/walkbikeroll
• Walk & Roll to School Day is a great opportunity to fuel positive change, like fostering safer and more walkable routes to school. Join us on October 9 and make an impact on your community! Find out more at https://nctcog.org/walkbikeroll
• Why Walk & Roll to School? Because it builds community and empowers students of all abilities to enjoy physical activity and foster social connections. Join us on October 9. For details, visit https://nctcog.org/walkbikeroll